305 599-9226

    AOL Latino

    May 20, 2015 · Concept-ebiz
    airboxportfolio

    AOL Latino

    Case Study:
    “Una clase de computadores e internet”
    Client:
    C-Com Group/AOL Latino.
    Objective:
    Increase AOL penetration into the Hispanic Community.
    Strategy:
    Create an integrated marketing platform to reach consumers in Miami Dade County, in strategic alliance with the Miami Dade Public Schools.
    Target:
    U.S. Hispanic parents of elementary students.
    Deliverables:
    Creative Concept Development
    Production
    Point-of-sale
    Collateral
    Media Kits
    Merchandising.